Sony Bravia 7 55" Mini LED HDR 4K Smart TV 2024 | K55XR70PU
Find Your Perfect TV Mount
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Sony premium Mini LED TV is perfectly balanced for an immersive experience, entertaining everyone brilliantly. See vivid, lifelike pictures on a high brightness screen that’s full of natural colour and depth. All matched by expansive, cinema-like sound with pictures and sound in perfect harmony.
Check out the video:
Perfectly Balanced,Etertains Everyone Brilliantly
Engineered for bright cutting edge pictures and cinematic sound, this TV promises superior moments for your family and friends.
Cinema: Your Home. Your Cinema.
Every detail, every colour, exactly as the creator intended. BRAVIA captures the full depth of the story, delivering rich, authentic visuals that pull you deeper into every scene.
Picture: Extreme Brightness, Extraordinarily Beautiful Colours
Brings out the depth and detail in every scene. With extreme brightness and astonishing contrast, Sony TV delivers truly exhilarating pictures that are sure to entertain and delight all.
Check out the video:
Remarkable Contrast.Professional Monitor Core Technology.
Puts you right in the scene. Similar to the backlight control core technology in Sony master monitors (professional monitors), XR Backlight Master Drive with a unique local dimming algorithm controls thousands of LEDs accurately for truly impressive contrast.[1]
Check out the video:
Over a Billion Vivid, Real-World Colours
See the world’s colours with all the vibrance of real life. Sony XR Triluminos Pro™ reproduces over a billion of them with the subtle differences from saturation and hue that enables natural shades in every detail.
Check out the video:
Crystal Clear Pictures. Refined and Real.
Rediscover detail. XR Clear Image uses a custom database to intelligently convert your favourites to near 4K. Noise is minimised by XR Clear Image through zone division and dynamic frame analysis.[2]
Check out the video:
Even Fast-Moving Action Stays Smooth, Bright and Clear
Forget about blur. XR Motion Clarity™ analyses movement across several frames and precisely synchronises the backlight with on-screen motion so you see clear, bright images, however fast the action.
Check out the video:
Unmatched Realism with XR Processor
Powered for precision. Sony XR Processor features a scene recognition system that detects and analyses data with flawless accuracy, then optimises the picture for ultimate realism.
Bring Cinematic Pictures Home
Dive into cinema-like visuals at home. Sony home entertainment picture quality expertise helps Sony faithfully reproduce the creator’s vision with Studio Calibrated modes developed through collaboration with Sony and the world’s top streaming services.[34]
Check out the video:
Sound: Edge-of-Your-Seat Sound, Cinematic and Dramatic
Sit back and enjoy expansive cinema-like sound. With two powerful side-mounted speakers reproducing clear sound from the screen, your family and friends will feel like they’re at the cinema.
Check out the video:
Theatre-Like Sound, Perfectly Matching Pictures
Hear sound from exactly the right place. Not from beneath the screen but seemingly straight from the screen itself. With Acoustic Multi-Audio, what you see and what you hear are perfectly matched.
Check out the video:
Crystal Clear Voice. With AI Technology.
No more muffled voices. Sony new Voice Zoom 3™ recognises human dialogue through AI machine learning and amplifies or reduces its volume so even small dialogue sounds loud and clear. Works with Sony home theatre products too.[5]
Intelligent Processing Upscales Ordinary Stereo Sound to Extraordinary 3D Surround.
Be immersed. Sony 3D Surround Upscaling creates virtual surround from above and the sides using just the TV speakers. Even 2ch and 5.1ch audio is upscaled to immersive 5.1.2ch sound. What's more, Dolby Atmos and DTS:X support provides unforgettable spatial sound.
Home Entertainment: With BRAVIA Theatre, Home Becomes Cinema
Fill every corner of your room with soul-stirring cinematic sound. Pairing BRAVIA with BRAVIA Theatre brings the emotion and excitement of the movie theatre, home, an unmatched audio-visual experience.
All-Round Cinematic, go Beyond Conventional Virtual Surround Sound.
It’s nothing short of revolutionary. Sony 360 Spatial Sound Mapping technology creates phantom speakers beyond physical speakers for a cinema-like layout and true movie theatre entertainment at home.[9]10][11]
Check out the video:
Sound Precisely Matches What's on Screen
Sound is adjusted as one integrated speaker system. Acoustic Center Sync enables Sony home theatre equipment to use BRAVIA as a centre speaker so that sound comes from the screen rather than just the soundbar.[5][12]
Check out the video:
Crystal Clear Voice. With AI Technology.
No more muffled voices. Sony new Voice Zoom 3 recognises human dialogue through AI machine learning and amplifies or reduces its volume so even small dialogue sounds loud and clear. Works with Sony home theatre products too.[5]
Ready for 360 Spatial Sound Personalizer
Tailor your Dolby Atmos and DTS:X experience by combining Sony wearable speaker or BRAVIA Theatre U with BRAVIA for spatial surround. Works with some Sony Headphones too.[13]
Smart: Entertainment You Love. With Help from Google.
Google TV brings together movies, shows, and more from across your apps and subscriptions and organises them just for you.[18][20][21][22]
Check out the video:
Design: Harmonic Presence. Blends in Naturally.
Everything in harmony. Sony new TV designs grace your living space with shapes, materials, colours and surface treatments that blend beautifully with interior décor, walls and home theatre products.
One Slate. Sophisticated from Everywhere.
Totally unified. Sony One Slate concept fuses screen and bezel into a single slate, minimising distractions and maximising your experience.
Vibration Finish. Harmonises with Your Home.
Designed with an almost invisible bezel. Its naturally warm, smudge-resistant texture blends seamlessly with interior decor, walls and BRAVIA Theatre.
Perfectly Integrates TV and Soundbar, Almost no Stand Visible
Cleverly concealed. Sony Underlay Stand is a thin, flat steel plate. Stack a Sony soundbar on top and it virtually disappears.
Multi-Purpose Stand Fits Your Style
Absolute flexibility. Sony 4-way stand gives you the choice of an outside position, an inside position for smaller shelves or two soundbar positions to meet your viewing preference.
Game: Play Like Never Before
RAVIA captures the awesome graphics and soundscapes of today’s games. Want more? Pair with a PlayStation 5 console for absolute immersion.[27]
Environment & Accessibility: Love the Planet, Smart for All
BRAVIA is designed to harmonise with people’s needs while respecting natural resources.Sony accelerating Sony accessibility initiatives, enabling people who are blind or deaf to use Sony’s devices, and expanding Sony environmental initiatives by incorporating recycled plastic into Sony products. Entertainment becomes more inclusive and enjoyable for all.
From the Studio to Your Screen
Dive into cinema-like visuals at home. Sony home entertainment picture quality expertise helps Sony faithfully reproduce the creator’s vision with Studio Calibrated modes developed through collaboration with Sony and the world’s top streaming services.
Bring the Cinematic Experience Home, Enjoy Movies Included with BRAVIA
A huge number of movies are waiting for you. With BRAVIA technology, Pure Stream™ and IMAX® Enhanced, everything you watch is delivered with stunning visuals and expressive sound quality.[1][2][3][4][5]
SONY PICTURES CORE Brings the Cinematic Experience Home
This is how you were meant to enjoy movies. SONY PICTURES CORE Calibrated Mode has been jointly developed by Sony TV engineers and Sony Pictures specialists to bring studio-quality picture mastering to your living room.
Watch Netflix in Studio Quality, Automatically Optimised
See Netflix in a whole new light. Sony Netflix Adaptive Calibrated Mode, designed by Sony and Netflix, brings studio-quality mastering home with brightness automatically adjusted to your ambient room conditions.[6]
Sony and Prime Video Bring the Movie Theatre Experience to Your Home
See movies, shows, and even live sports the way the filmmakers and broadcasters intended. With Prime Video Calibrated Mode, picture settings are auto calibrated to what you’re watching including live sports for studio-quality Prime Video at home.[7]
Immersive Movie Experience
Experience truly unforgettable movies at home. Sony TV supports the rigorous standards of IMAX® Enhanced, DTS:X®, Dolby Vision® and Dolby Atmos® for an unbelievably atmospheric and immersive viewing experience.
IMAX Enhanced Sound with DTS:X
You can enjoy a truly cinematic experience with select Disney+ titles on BRAVIA and BRAVIA Theatre, powered by IMAX Enhanced technology.
Notes:
1.K: 3,840 x 2,160 pixels. upscaled, simulated and enhanced 4k images will vary based on source content
2.features and specifications are subject to change without prior notice
3.The bluetooth® word mark and logos are registered trademarks owned by bluetooth sig, inc. and any use of such marks by sony group corporation and its subsidiaries is under license
4.Number of credits differs depending on model
5.543X75Wl vs compared to eprel registration number 1430031
6.Google tv is the name of this device's software experience and a trademark of google llc. google, youtube, youtube music, and other marks are trademarks of google llc
7.©2022 sony interactive entertainment llc. god of war is a registered trademark of sony interactive entertainment llc and related companies in the u.s. and other countries
8.Ps5™ system sold separately. design and specifications are subject to change without notice. “playstation” is registered trademarks or trademarks of sony interactive entertainment inc. god of war ragnarök available now
9.©2022 sony interactive entertainment inc. developed by polyphony digital inc. “polyphony digital logo”, “gran turismo” and “gt” are registered trademarks of sony interactive entertainment inc. manufacturers, cars, names, brands and associated imagery featured in this game in some cases include trademarks and/or copyrighted materials of their respective owners. any depiction or recreation of real-world locations, entities, businesses or organizations is not intended to be or imply any sponsorship or endorsement of this game by such party or parties. all rights reserved
10.Screen images simulated
11.This function works when auto picture mode is on
12.Some features will be available via a future firmware update
13.The ui image is simulated. for illustrative purposes only. actual ui may be different
14.Available functions may vary depending on model, region, or country
Original: $1,357.52
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$475.13Product Information
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Description
Find Your Perfect TV Mount
Use Sanus MountFinder™ to find the right TV mount for you.
Click here to start
Sony premium Mini LED TV is perfectly balanced for an immersive experience, entertaining everyone brilliantly. See vivid, lifelike pictures on a high brightness screen that’s full of natural colour and depth. All matched by expansive, cinema-like sound with pictures and sound in perfect harmony.
Check out the video:
Perfectly Balanced,Etertains Everyone Brilliantly
Engineered for bright cutting edge pictures and cinematic sound, this TV promises superior moments for your family and friends.
Cinema: Your Home. Your Cinema.
Every detail, every colour, exactly as the creator intended. BRAVIA captures the full depth of the story, delivering rich, authentic visuals that pull you deeper into every scene.
Picture: Extreme Brightness, Extraordinarily Beautiful Colours
Brings out the depth and detail in every scene. With extreme brightness and astonishing contrast, Sony TV delivers truly exhilarating pictures that are sure to entertain and delight all.
Check out the video:
Remarkable Contrast.Professional Monitor Core Technology.
Puts you right in the scene. Similar to the backlight control core technology in Sony master monitors (professional monitors), XR Backlight Master Drive with a unique local dimming algorithm controls thousands of LEDs accurately for truly impressive contrast.[1]
Check out the video:
Over a Billion Vivid, Real-World Colours
See the world’s colours with all the vibrance of real life. Sony XR Triluminos Pro™ reproduces over a billion of them with the subtle differences from saturation and hue that enables natural shades in every detail.
Check out the video:
Crystal Clear Pictures. Refined and Real.
Rediscover detail. XR Clear Image uses a custom database to intelligently convert your favourites to near 4K. Noise is minimised by XR Clear Image through zone division and dynamic frame analysis.[2]
Check out the video:
Even Fast-Moving Action Stays Smooth, Bright and Clear
Forget about blur. XR Motion Clarity™ analyses movement across several frames and precisely synchronises the backlight with on-screen motion so you see clear, bright images, however fast the action.
Check out the video:
Unmatched Realism with XR Processor
Powered for precision. Sony XR Processor features a scene recognition system that detects and analyses data with flawless accuracy, then optimises the picture for ultimate realism.
Bring Cinematic Pictures Home
Dive into cinema-like visuals at home. Sony home entertainment picture quality expertise helps Sony faithfully reproduce the creator’s vision with Studio Calibrated modes developed through collaboration with Sony and the world’s top streaming services.[34]
Check out the video:
Sound: Edge-of-Your-Seat Sound, Cinematic and Dramatic
Sit back and enjoy expansive cinema-like sound. With two powerful side-mounted speakers reproducing clear sound from the screen, your family and friends will feel like they’re at the cinema.
Check out the video:
Theatre-Like Sound, Perfectly Matching Pictures
Hear sound from exactly the right place. Not from beneath the screen but seemingly straight from the screen itself. With Acoustic Multi-Audio, what you see and what you hear are perfectly matched.
Check out the video:
Crystal Clear Voice. With AI Technology.
No more muffled voices. Sony new Voice Zoom 3™ recognises human dialogue through AI machine learning and amplifies or reduces its volume so even small dialogue sounds loud and clear. Works with Sony home theatre products too.[5]
Intelligent Processing Upscales Ordinary Stereo Sound to Extraordinary 3D Surround.
Be immersed. Sony 3D Surround Upscaling creates virtual surround from above and the sides using just the TV speakers. Even 2ch and 5.1ch audio is upscaled to immersive 5.1.2ch sound. What's more, Dolby Atmos and DTS:X support provides unforgettable spatial sound.
Home Entertainment: With BRAVIA Theatre, Home Becomes Cinema
Fill every corner of your room with soul-stirring cinematic sound. Pairing BRAVIA with BRAVIA Theatre brings the emotion and excitement of the movie theatre, home, an unmatched audio-visual experience.
All-Round Cinematic, go Beyond Conventional Virtual Surround Sound.
It’s nothing short of revolutionary. Sony 360 Spatial Sound Mapping technology creates phantom speakers beyond physical speakers for a cinema-like layout and true movie theatre entertainment at home.[9]10][11]
Check out the video:
Sound Precisely Matches What's on Screen
Sound is adjusted as one integrated speaker system. Acoustic Center Sync enables Sony home theatre equipment to use BRAVIA as a centre speaker so that sound comes from the screen rather than just the soundbar.[5][12]
Check out the video:
Crystal Clear Voice. With AI Technology.
No more muffled voices. Sony new Voice Zoom 3 recognises human dialogue through AI machine learning and amplifies or reduces its volume so even small dialogue sounds loud and clear. Works with Sony home theatre products too.[5]
Ready for 360 Spatial Sound Personalizer
Tailor your Dolby Atmos and DTS:X experience by combining Sony wearable speaker or BRAVIA Theatre U with BRAVIA for spatial surround. Works with some Sony Headphones too.[13]
Smart: Entertainment You Love. With Help from Google.
Google TV brings together movies, shows, and more from across your apps and subscriptions and organises them just for you.[18][20][21][22]
Check out the video:
Design: Harmonic Presence. Blends in Naturally.
Everything in harmony. Sony new TV designs grace your living space with shapes, materials, colours and surface treatments that blend beautifully with interior décor, walls and home theatre products.
One Slate. Sophisticated from Everywhere.
Totally unified. Sony One Slate concept fuses screen and bezel into a single slate, minimising distractions and maximising your experience.
Vibration Finish. Harmonises with Your Home.
Designed with an almost invisible bezel. Its naturally warm, smudge-resistant texture blends seamlessly with interior decor, walls and BRAVIA Theatre.
Perfectly Integrates TV and Soundbar, Almost no Stand Visible
Cleverly concealed. Sony Underlay Stand is a thin, flat steel plate. Stack a Sony soundbar on top and it virtually disappears.
Multi-Purpose Stand Fits Your Style
Absolute flexibility. Sony 4-way stand gives you the choice of an outside position, an inside position for smaller shelves or two soundbar positions to meet your viewing preference.
Game: Play Like Never Before
RAVIA captures the awesome graphics and soundscapes of today’s games. Want more? Pair with a PlayStation 5 console for absolute immersion.[27]
Environment & Accessibility: Love the Planet, Smart for All
BRAVIA is designed to harmonise with people’s needs while respecting natural resources.Sony accelerating Sony accessibility initiatives, enabling people who are blind or deaf to use Sony’s devices, and expanding Sony environmental initiatives by incorporating recycled plastic into Sony products. Entertainment becomes more inclusive and enjoyable for all.
From the Studio to Your Screen
Dive into cinema-like visuals at home. Sony home entertainment picture quality expertise helps Sony faithfully reproduce the creator’s vision with Studio Calibrated modes developed through collaboration with Sony and the world’s top streaming services.
Bring the Cinematic Experience Home, Enjoy Movies Included with BRAVIA
A huge number of movies are waiting for you. With BRAVIA technology, Pure Stream™ and IMAX® Enhanced, everything you watch is delivered with stunning visuals and expressive sound quality.[1][2][3][4][5]
SONY PICTURES CORE Brings the Cinematic Experience Home
This is how you were meant to enjoy movies. SONY PICTURES CORE Calibrated Mode has been jointly developed by Sony TV engineers and Sony Pictures specialists to bring studio-quality picture mastering to your living room.
Watch Netflix in Studio Quality, Automatically Optimised
See Netflix in a whole new light. Sony Netflix Adaptive Calibrated Mode, designed by Sony and Netflix, brings studio-quality mastering home with brightness automatically adjusted to your ambient room conditions.[6]
Sony and Prime Video Bring the Movie Theatre Experience to Your Home
See movies, shows, and even live sports the way the filmmakers and broadcasters intended. With Prime Video Calibrated Mode, picture settings are auto calibrated to what you’re watching including live sports for studio-quality Prime Video at home.[7]
Immersive Movie Experience
Experience truly unforgettable movies at home. Sony TV supports the rigorous standards of IMAX® Enhanced, DTS:X®, Dolby Vision® and Dolby Atmos® for an unbelievably atmospheric and immersive viewing experience.
IMAX Enhanced Sound with DTS:X
You can enjoy a truly cinematic experience with select Disney+ titles on BRAVIA and BRAVIA Theatre, powered by IMAX Enhanced technology.
Notes:
1.K: 3,840 x 2,160 pixels. upscaled, simulated and enhanced 4k images will vary based on source content
2.features and specifications are subject to change without prior notice
3.The bluetooth® word mark and logos are registered trademarks owned by bluetooth sig, inc. and any use of such marks by sony group corporation and its subsidiaries is under license
4.Number of credits differs depending on model
5.543X75Wl vs compared to eprel registration number 1430031
6.Google tv is the name of this device's software experience and a trademark of google llc. google, youtube, youtube music, and other marks are trademarks of google llc
7.©2022 sony interactive entertainment llc. god of war is a registered trademark of sony interactive entertainment llc and related companies in the u.s. and other countries
8.Ps5™ system sold separately. design and specifications are subject to change without notice. “playstation” is registered trademarks or trademarks of sony interactive entertainment inc. god of war ragnarök available now
9.©2022 sony interactive entertainment inc. developed by polyphony digital inc. “polyphony digital logo”, “gran turismo” and “gt” are registered trademarks of sony interactive entertainment inc. manufacturers, cars, names, brands and associated imagery featured in this game in some cases include trademarks and/or copyrighted materials of their respective owners. any depiction or recreation of real-world locations, entities, businesses or organizations is not intended to be or imply any sponsorship or endorsement of this game by such party or parties. all rights reserved
10.Screen images simulated
11.This function works when auto picture mode is on
12.Some features will be available via a future firmware update
13.The ui image is simulated. for illustrative purposes only. actual ui may be different
14.Available functions may vary depending on model, region, or country
